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DaBrian Marketing Blog: News, Insights, and Digital Marketing
June 29, 2011
Has Your Company Forgotten the Web Analytics Data Capturing Basics?
We did some web analytics consulting for a Fortune 500 company recently. This case was very unique! The company had numerous global...
June 15, 2011
Web Analytics: Usage Analysis Leads to Improved Customer Relations
Knowing how your target audience uses your website is integral to increasing visitor conversions and improving customer relations....
June 7, 2011
PPC Advertising > Keywords + Ad Copy: Don’t Forget about the Landing Pages
Testing is a crucial part of improving your PPC advertising efforts. You test Keywords to enhance targeting and increase relevant traffic...
June 2, 2011
6 Tips to Consider Before Implementing Your Email Marketing Strategy
Most businesses utilize email marketing as a marketing tactic to cross sell new business or for retention purposes.It is pretty rare for...
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