branding
July 19, 2018
4 Steps To Find Your Brand Voice
Congratulations! You’ve just launched a new service and are eager to create a strong online presence. Or perhaps you’ve just been...
June 12, 2017
Reach 150 Million New Patients with Effective Healthcare Marketing
In November of 2016, Google announced mobile-first search engine results. Combine that fact with 51% of Americans (that’s about 150...
December 27, 2016
Bank Marketing: Creating Your Bank’s Brand
If you are not careful, a bank can easily become a faceless organization—making one virtually indistinguishable from another financial...
July 19, 2016
Why Stock Photography Shouldn’t Represent Your Brand
5 Reasons Not To Use Stock Photography Throughout my experience as a Web Designer, I have noticed that many businesses struggle...
October 8, 2014
How Home Improvement Brands Can Adopt Storytelling
The research is in folks, and home improvement customers are heading back to their roots. The well-known “big box” retailers still...
July 11, 2014
The 5 Different Logo Types and Your Brand Identity
Introduction In my last blog on the basics of designing a logo, we covered principles to follow when designing one of the most...
June 19, 2013
Top 5 Ways to Boost Leads with Email Marketing
Today, email marketing is a widely used marketing tactic by many businesses. The growth of email marketing is likely due to its...
May 8, 2013
Mad Men’s Don Draper on Digital Advertising
As an addict of the AMC series “Mad Men,” I’ve been thinking about what Don Draper would say about my digital agency and today’s...
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