Personas

How to Foster Lead Generation with Social Media

December 24, 2020

How to Foster Lead Generation with Social Media

Social media holds countless opportunities for brands. Marketers leverage social media to create brand awareness, gather data about their...

Inbound marketing, Content Marketing, social media marketing, social media strategy, nonprofit marketing, content strategy, Personas, lead generation, Content Planning, lead generation tools

5 Signs You’re Attracting The Wrong Customers — And How To Fix It

July 15, 2020

5 Signs You’re Attracting The Wrong Customers — And How To Fix It

Understanding your ideal customer(s) is paramount to your digital marketing success and the growth of your business....

Inbound marketing, Marketing Strategy, brand development, Personas, Lead Generation Marketing