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October 5, 2022
What are remarketing ads and why is remarketing important?
Most times, we have only one chance to make a good first impression. But not when it comes to online marketing. In online marketing, we have...
September 24, 2014
Save Time and Money with Bing Ads Updates
Over the past few months, Microsoft has been rolling out several changes to its Bing Ads Platform. The goal is to help advertisers manage...
May 14, 2014
Why A Low Quality Score Shouldn’t Get You Down
Both Google AdWords and Bing Ads give a Quality Score out of ten (10) at the keyword level. These scores are primarily based on relevancy...
July 10, 2013
Achieve PPC Success by Working Backward
If you are measuring your PPC Campaigns to monitor their success, then you know that there are a lot of metrics to consider. There are...
September 26, 2012
Rebranding of adCenter & Search Alliance
I’ve just finished taking the Bing Ads Accreditation exam , which is free until the end of September. Microsoft is graciously offering...
June 14, 2012
3 Steps to a Successful Strategic PPC Campaign
Exampale of PPC Ads on a Google search engine reuslts page Pay per Click (PPC) are the paid ads the show above and and along...
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