Digital Marketing & Inbound Marketing| DaBrian Marketing Blog

December 14, 2021

Why the Financial Industry Needs to Invest in Social Media in 2022

The original purpose of social media was to help friends and family stay connected. In most industries, social media quickly evolved to...

Inbound marketing, Financial Services, social media marketing, Bank Marketing, Social Media Marketing & Management, Insurance Marketing, Wealth Management marketing, 2022

January 31, 2017

Social media’s original purpose was for friends and family to stay connected with one another. Since its birth, it has evolved into more...

Inbound marketing, Financial Services, social media marketing, Bank Marketing, Social Media Marketing & Management, Insurance Marketing, Wealth Management marketing

December 27, 2016

If you are not careful, a bank can easily become a faceless organization—making one virtually indistinguishable from another financial...

Financial Services, branding, Bank Marketing, brand guidelines, social media, financial services marketing, Digital Branding

December 19, 2016

Today, marketing comes in more forms than ever before. Digital advertising is expanding, but that does not mean that traditional...

Digital Analytics, Financial Services, Google Analytics, Bank Marketing, financial services marketing, digital marketing, bank advertising, financial marketing, digital advertising

June 8, 2015

A recent American Banker article discussed opening up the opportunities for employees to engage with customers. I was surprised that this...

Financial Services, Marketing Strategy, Bank Marketing, social media, Social Media Marketing & Management, Mobile marketing, Wealth Management marketing

January 25, 2012

Countless industries have made dramatic increases to their web-based marketing efforts as of late. In 2011 alone, budgets usually...

Digital Analytics, Financial Services, Bank Marketing, accounts, increase, new