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attribution modeling
August 11, 2015
Leveraging Attribution Modeling to Measure ROI & ROAS
According to 2015 CMO.com Stats about Marketing ROI, 93% of CMOs say that they are under more pressure to deliver measurable ...
March 29, 2013
VIDEO: Discover Marketing ROI using Google Analytics
Marketing can be one of the most fun and exciting fields to work in, but sometimes there’s those times when a campaign doesn’t seem to...
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