July 5, 2016
Google Tag Manager is a free tool that makes it easy for marketers and IT professionals to add and update website tracking codes –...
March 14, 2016
Enhanced Ecommerce Reporting with Google Analytics Good morning. My name is Daniel Laws, and I am the Principal Owner of DaBrian Marketing Group, an...
February 1, 2016
Put Your Retail Metrics & Ecommerce Analytics Into Context There are so many metrics to help businesses improve sales, but there is...
January 19, 2016
DaBrian Marketing Group’s President and CEO, Daniel Laws, was featured on Web Analytics World. His featured blog, “5 Tips to Get More...
November 18, 2015
Facebook Search Or Facebook Site Search? You be the Judge! After receiving a few questions from our client and prospects on Facebook...
October 7, 2015
As an ad agency owner, I speak to a number of prospective clients throughout the year. It’s very common for people to have misconceptions...
August 24, 2015
Macquarie Research estimates that Google has approximately 4 million advertisers. Google has more direct advertising relationships in the...
August 11, 2015
According to 2015 CMO.com Stats about Marketing ROI, 93% of CMOs say that they are under more pressure to deliver measurable ...
June 8, 2015
A recent American Banker article discussed opening up the opportunities for employees to engage with customers. I was surprised that this...
April 22, 2015
There’s not a business on the planet that doesn’t want more leads and sales. In today’s marketing environment, it starts with search...