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Marketing Strategy (2)
October 27, 2021
8 Key Digital Marketing Trends for 2022
The fallout from the COVID-19 pandemic continues to upend how consumers buy and businesses operate. We’ve seen more products and services...
July 2, 2021
Six Marketing Metrics Your Boss Actually Cares About
Did you know that 80% of CEOs do not trust the efforts of their marketing teams (HubSpot, 2021). It is why they look into marketing metrics. There...
June 16, 2021
How to Create a Buyer Persona for Inbound Marketing
Inbound marketing is more important than ever in today's digital business landscape. According to HubSpot, “Inbound leads cost 61% less than leads...
January 2, 2021
Writing to Personas: The Human Side of SEO
In the beginning, search engines were merely a shell of what they resemble today. Previous algorithms placed a heavy focus on keywords...
October 28, 2020
How To Plan Your 2021 Digital Marketing Budget
2020 has upended how businesses operate, largely due to the ongoing COVID-19 pandemic. We’ve seen more products and services move online and...
August 19, 2020
How to Transition Marketing Staff and Hand Over the Reins
In the COVID-19 world, we’re all just trying to survive. That includes navigating remote work, medical leave, layoffs, and co-workers...
July 15, 2020
5 Signs You’re Attracting The Wrong Customers — And How To Fix It
Understanding your ideal customer(s) is paramount to your digital marketing success and the growth of your business....
February 21, 2020
5 Steps To Find The Right Digital Marketing Agency
A great digital marketing agency can increase traffic to your website, leads to your sales reps, and revenues for your business. For...
November 21, 2019
What Are Your Digital Marketing Priorities for 2020?
What are the key digital marketing trends for 2020 that your business needs to consider to generate more traffic, leads, and revenue?...
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April 3, 2019
[Video] How to Create a Marketing Plan
We publish videos every 4-6 weeks about the latest Digital Marketing news, analytics information, and industry-related topics.
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