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DaBrian Marketing Blog: News, Insights, and Digital Marketing
July 2, 2014
It’s Called SOCIAL Media, People
Since the days of yore (back when MySpace reigned supreme), social media has been used as one thing above all else: a really great time...
June 25, 2014
A Look into the Existence of an #AgencyLife Project Manager
I love the #AgencyLife hashtag on Twitter. For those who are unfamiliar, it’s mostly comprised of snarky witticisms and love (okay, and...
June 19, 2014
Why Your Company Needs a Digital Analytics Framework
Regardless of how big or small your organization is, you’ve got data (sales, financial, customer, CRM, etc.), and you need a structure to...
June 11, 2014
How to Fail at Video Marketing
So, You Want to Start Making Videos As a marketing medium, video is great. Really great. Think about it—in less than 90 seconds, it’s...
June 4, 2014
Designing a Logo? Here Are 5 Basic Design Principles to Follow
Introduction When starting a business it is very important to establish some sort of identity or visual presence. This is normally...
May 21, 2014
The Heartbleed Vulnerability Aftermath
Recently, a huge security scare plagued the internet. This security vulnerability was coined The Heartbleed Bug, named for its...
May 14, 2014
Why A Low Quality Score Shouldn’t Get You Down
Both Google AdWords and Bing Ads give a Quality Score out of ten (10) at the keyword level. These scores are primarily based on relevancy...
May 7, 2014
Social Media Survey: The Results Are In
Why So Optical? The ever-changing realm of social media develops new processes, norms, and expectations on a seemingly daily basis....
April 30, 2014
Social Media—Risky Business or Filled With Opportunities?
Oh, No. Managing Risk and Compliance One of the first things I hear when talking to insurance and trust companies about social media...
April 23, 2014
Safe not Sorry: A Guide to Project Problem Planning
Come to Me with Solutions, Not Problems I know, I know, I’ve mentioned proactively planning before. So why bother project problem...
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