Not Segmenting Your Data? Turn in Your Gun & Badge

Not Segmenting Your Data? Turn in Your Gun & Badge

"Market segmentation is a natural result of the vast differences among people." – Donald Norman (author of “The Design of Everyday...
Marketing Election 2012

Marketing Election 2012

If you voted in the Presidential election yesterday and are still in the voting spirit, you’re in luck! We’ve created our own election...
One PPC Budget to Rule Them All

One PPC Budget to Rule Them All

Consider This PPC Advertising Scenario... If you wanted to set up a Google AdWords Account with 3 Campaigns, and had 1 monthly budget...
10 Tips for the Next Generation of Digital Analysts

10 Tips for the Next Generation of Digital Analysts

Back on October 18, the 2nd Annual DAA Philadelphia Symposium was held, and so far the responses have been great. The theme of this...
The Ideal Sales Process

The Ideal Sales Process

A balanced and consistent sales process is critical to the survival and growth of any business, agency, or corporation. The fact is a...
Streamline Your Tag Management Strategy

Streamline Your Tag Management Strategy

So your organization has made the decision to pursue digital analytics. You’ve managed to get the buy-in you need from the decision...
DaBrian Marketing Group Enters Rackspace Partner Program

DaBrian Marketing Group Enters Rackspace Partner Program

Reading, PA - October 1, 2012 DaBrian Marketing Group, LLC is proud to announce that they have entered into the Partner Program with...
Video: Saving Time in Google Analytics

Video: Saving Time in Google Analytics

When it comes to Web Analytics, your time literally equals money. That’s why our chief web analyst made a comprehensive video guide...
Rebranding of adCenter & Search Alliance

Rebranding of adCenter & Search Alliance

I’ve just finished taking the Bing Ads Accreditation exam , which is free until the end of September. Microsoft is graciously offering...
Tips to Move Towards Big Data & Enterprise Solutions Part 2

Tips to Move Towards Big Data & Enterprise Solutions Part 2

Last week, I released my Tips to Move Toward Big Data & Enterprise Solutions that focused on your organization internally. This week’s 5...

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