The Simple Complexity of Pay Per Click (PPC) Advertising

The Simple Complexity of Pay Per Click (PPC) Advertising

Does PPC Advertising Even Work? True Story: Recently, I was told that Pay per Click (PPC) advertising does not work. As the Search...
Gk Elite Case Study – Conversion Tracking Using Google Adwords

Gk Elite Case Study – Conversion Tracking Using Google Adwords

You Can't Improve What You Can't Measure (Accurately) Recently, DaBrian Marketing Group wrote a case study on one of our Pay Per...
Pay Per Click Ad Copy Writing Just Got… (Easier?) Longer

Pay Per Click Ad Copy Writing Just Got… (Easier?) Longer

PPC ad copy character limits have been one of the most challenging components of Pay per Click. Google AdWords has announced/released Expanded Text...
Don’t Let Just Anyone Manage Your AdWords! Get a Google Partner!

Don’t Let Just Anyone Manage Your AdWords! Get a Google Partner!

Potential customers are searching for your products and services on Google. While you have invested in SEO (search engine optimization)...
Google Adwords Audit/Grader

Google Adwords Audit/Grader

Google AdWords Audit/Grader – Example Google AdWords Audit (This will accompany a YouTube Video) The first three pages of the audit is...
Importance of Keyword Research

Importance of Keyword Research

Is your local target audience finding you when they search online? If you are using the wrong keywords within your content (Headlines,...
eCommerce PPC Christmas Wish List

eCommerce PPC Christmas Wish List

Dear Santa, This year for Christmas eCommerce PPC account managers would like: 1 - Preview Functionality for Shopping Ads
Are You Afraid of PPC Advertising?

Are You Afraid of PPC Advertising?

With Halloween in a few days, we want to look into why some small business are afraid to run PPC advertising campaigns. After taking a...
Are Your Wasting 25% of Your Pay per Click Budget?

Are Your Wasting 25% of Your Pay per Click Budget?

Study shows that small businesses waste 25% of their Pay per Click budget! Learn how working with a PPC certified individual/agency could...
Ecommerce Website Platforms That Help Grow Your Business!

Ecommerce Website Platforms That Help Grow Your Business!

Make Sure Your Ecommerce Website Platform Is Up To Par With summer time quickly passing by, the daunting thought of back to school...

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